Web Design

Helpful Posts About Web Design

Optimize Your Website

Optimize Your Website's Forms to Maximize Response

Forms are where the rubber meets the road for most websites. Until a visitor fills out a form, they are just passing through. Forms are where you capture leads, add people to your community, accept requests, and so forth.

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Cracking the Academic Department Website Challenge image

Cracking the Academic Department Website Challenge

University academic departments have some unique challenges when it comes to their websites. They typically have few, if any, marketing resources, and all too often their websites are built by volunteers from within the department. We applaud the volunteers for their energy and enthusiasm, but unfortunately they generally lack the skills to create an outstanding website.

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10 Tips for Creating Easy-to-Update Websites image

10 Tips for Creating Easy-to-Update Websites

Websites are most effective if they are kept up-to-date. While this fact may seem almost too obvious to state, the harsh reality is that most sites aren't updated nearly as often as they should be. If you are having a new website built for you, make sure you are going to be able to add and edit content yourself, without needing any technical knowledge.

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Virgin America: A Striking Example of Mobile First image

Virgin America: A Striking Example of Mobile First

Rather than starting with a desktop site and slimming it down to create a mobile version, the mobile-first approach begins with a mobile design, and then adds to that for the desktop version. Virgin America has been testing a new site that takes this approach to its limit.

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Learning to Extend Bootstrap

You can do a lot with Bootstrap without delving into modifying its source code, but it becomes even more powerful when learn to work with its LESS-format stylesheets and jQuery-based plugins.

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Improving Site Content: A 5-Minute Example

One of the keys to making your web site content more effective is understanding the job that each page on the site does. Does a page need help users find information easily? Does it need to persuade them? Does it need to allow them to place an order or download information easily?

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Better Landing Pages: Designing for Conversion image

Better Landing Pages: Designing for Conversion

When designing web sites, we usually think about usability and findability. As obvious as these goals may seem, the are actually the wrong goals when designing landing pages.

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The Web is 25! What an Amazing Ride image

The Web is 25! What an Amazing Ride

Less than a year ago, the 20th birthday of the web was declared—and now, ten months later, it's the 25th anniversary! What's going on here?

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Tracking the source of your website leads image

Tracking the source of your website leads

Since maximizing the number of quality leads you capture is a key goal for most sites, it's important to understand where those leads are coming from. By doing so, you can assess the success of marketing campaigns and better understand the network of sites that refer to you.

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Using Bootstrap to Build Responsive Websites with Ease image

Using Bootstrap to Build Responsive Websites with Ease

Building a responsive site adds new challenges for web designers and developers. You need to consider how columns shrink and shift as the screen size changes, as well as how images are scaled. User interface components such as navigation bars, tabs, and carousels must also adapt to varying screen sizes. Fortunately, you don't need to figure all this out from scratch. Two years ago, Twitter open-sourced a framework that the company created for its website redesign, and named it Bootstrap.

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