Web Design

Helpful Posts About Web Design

Virgin America: A Striking Example of Mobile First image

Virgin America: A Striking Example of Mobile First

Rather than starting with a desktop site and slimming it down to create a mobile version, the mobile-first approach begins with a mobile design, and then adds to that for the desktop version. Virgin America has been testing a new site that takes this approach to its limit.

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Learning to Extend Bootstrap image

Learning to Extend Bootstrap

You can do a lot with Bootstrap without delving into modifying its source code, but it becomes even more powerful when learn to work with its LESS-format stylesheets and jQuery-based plugins.

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Improving Site Content: A 5-Minute Example image

Improving Site Content: A 5-Minute Example

One of the keys to making your web site content more effective is understanding the job that each page on the site does. Does a page need help users find information easily? Does it need to persuade them? Does it need to allow them to place an order or download information easily?

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Better Landing Pages: Designing for Conversion image

Better Landing Pages: Designing for Conversion

When designing web sites, we usually think about usability and findability. As obvious as these goals may seem, the are actually the wrong goals when designing landing pages.

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The Web is 25! What an Amazing Ride image

The Web is 25! What an Amazing Ride

Less than a year ago, the 20th birthday of the web was declared—and now, ten months later, it's the 25th anniversary! What's going on here?

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Tracking the source of your website leads image

Tracking the source of your website leads

Since maximizing the number of quality leads you capture is a key goal for most sites, it's important to understand where those leads are coming from. By doing so, you can assess the success of marketing campaigns and better understand the network of sites that refer to you.

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Using Bootstrap to Build Responsive Websites with Ease image

Using Bootstrap to Build Responsive Websites with Ease

Building a responsive site adds new challenges for web designers and developers. You need to consider how columns shrink and shift as the screen size changes, as well as how images are scaled. User interface components such as navigation bars, tabs, and carousels must also adapt to varying screen sizes. Fortunately, you don't need to figure all this out from scratch. Two years ago, Twitter open-sourced a framework that the company created for its website redesign, and named it Bootstrap.

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5 Keys to Successful Website Projects image

5 Keys to Successful Website Projects

The healthcare.gov debacle marks a new high, of sorts, for the web: for the first time, the president of the United States has had to publicly apologize for failed website project. Your website challenges are no doubt much more modest, but it is still all too common for website projects to fail. Here's the keys to making sure yours isn't one of them.

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How to Avoid the Top 10 Website Navigation Mistakes image

How to Avoid the Top 10 Website Navigation Mistakes

Perhaps the most common place website designs go wrong is in their navigation. Often, some simple changes will dramatically increase the number of visitors who find what they're looking for.

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Understanding the Scope of Web Projects image

Understanding the Scope of Web Projects

If you're like many of the clients who come to us for help with their websites, it is often hard to get your arms around just what is involved. We've found that some analogies to things everyone is familiar with—building a house, and planting a gardent‐are often helpful.

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